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NEW! Social Media for Social Good Academy 2025
Welcome Class of 2025 - START HERE
Welcome to the Academy! 🎓
Get your taxes refunded from Teachable!
Academy Live Training Schedule & Syllabus
Academy Facebook Group Rules
Social Media Matrix
Please review: Ten questions for work that matters from Seth Godin
How the Facebook Algorithm Works and How to Make it Work for You
Social Media in 20 Minutes Per Day (56:47)
How to Reduce Screen Time as a Social Media Manager [Infographic]
Module 1: 2025 Trends in Social Media - Live Session Feb 12 at 3 PM ET
ZOOM LINK for Wednesday, Feb 12 at 3 PM Eastern
Welcome to Module 1!
Video recording (57:41)
Audio recording
Slide Deck
Transcript
Group Chat
Social Media Playbook worksheet - Module 1
EXAMPLE of a Nonprofit Social Media Playbook
Nonprofit Social Media Policy templates
Nonprofit Social Media Policy Workbook
Nonprofit Social Media Policy example
Weekly Task List - Nonprofit Social Media Managers
Social Media Audit - fillable template
Live Q&A session on Zoom (60:20)
Module 2: Get Crystal Clear on Your Social Media Strategy and Ideal Audience - Live Session Feb 12 at 3 PM ET
ZOOM LINK for Wednesday, Feb 19 at 3 PM Eastern
Welcome to Module 2!
Social Media Playbook worksheet - Module 2
Nonprofit email surveys - examples
Social Media Matrix
Video recording of the live session (60:57)
Audio recording of the live session
Module 2 slides
Transcript
Chat Log of the live session
BONUS: Chapter 7: Growing an Organizational Culture that Embraces Social Media
BONUS: 5 Strategies for Engaging Younger Generations
Live Q&A Session on Zoom (65:38)
2025 Nonprofit Marketing & Fundraising Trends Report
Module 3: Design a Social Media Content Calendar that Slays - Live Session Feb 26 at 3 PM ET
ZOOM LINK for Wednesday, Feb 26 at 3 PM Eastern
Welcome to Module 3!
Video recording of the live session (66:50)
Audio recording of the live session
Transcript
Chat Log from the live session
Module 3 slides
Social Media Matrix
Social Media Playbook worksheet - Module 3
Nonprofit Social Media Calendar - spreadsheet
Additional Resources
Live Q&A session on Zoom (62:50)
Module 4 - How to Track and Improve Your Efforts With Analytics - Live Session March 4 at 3 PM ET
ZOOM LINK for Wednesday, March 5 at 3 PM Eastern
Welcome to Module 4!
Social Media Playbook worksheet - Module 4
Nonprofit Social Media Measurement - spreadsheet
Video recording of the live session (59:39)
Audio recording of the live session
Transcript
Chat Log from the live session
Module 4 slides
Additional Resources
Live Q&A session on Zoom (42:51)
BONUS Live Q&A session (44:05)
Bonuses!
The Facebook Fundraising Starter Kit
The Essential #GivingTuesday Tool Kit
Swipe files of social posts
Reading and Resources List
Tools of the Trade
How to build your email list using your website and social media - GUIDE
Storytelling in the Digital Age Workbook - Julia Campbell
The Essential Guide to Recruiting and Coordinating Social Media Ambassadors
The Ultimate Guide to Creating Great Social Media Graphics NEW AND UPDATED
The Ultimate Guide to Instagram for the Small Nonprofit ebook
Article - When Should Your Company Speak Up About a Social Issue?
ZOOM LINK for Wednesday, March 5 at 3 PM Eastern
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