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As a nonprofit, you probably don't have a large marketing budget to spread awareness and raise funds for your cause.
This makes it challenging to gain volunteers, build brand awareness, and advertise fundraising campaigns.
Fortunately, in today’s nonprofit social media advertising world, you can still attract a huge audience with a small budget — thanks to Facebook Ads for nonprofits.
In this workshop, digital advertising expert Susu Wong and nonprofit social media expert Julia Campbell come together to show you how to best leverage Facebook Ads to reach more of the people you want to reach and get them to engage with your nonprofit.
What we will cover in this training:
- Facebook advertising in 2023 - what nonprofits need to know, what’s changed
- The 3 most relevant nonprofit Facebook advertising options to choose from
- How to use Facebook Ads to drive donations and to promote virtual events
- Why and how to change your strategy in the second half of 2022
- How Facebook iOS 14.5 release of privacy has affected the ads due to privacy concerns, what’s changed and what can we do about the ads