The Digital Fundraising Formula

Your step-by-step blueprint to launching wildly successful online fundraising campaigns - over and over again!

So, what's the deal with this course?

It's a formula for you to use to raise more money online - one that works!

This course is closed for enrollment.

COURSE PROMISE: Students will walk away with a Digital Fundraising Campaign Blueprint to plan, launch, and execute a wildly successful and profitable digital fundraising campaign. This Blueprint can be adapted and used over and over again, to raise money, build their following, and engage their donor base! Win-win!

Hello my nonprofit friend! I think I know what you're thinking: 🤔

Do I really need another course/webinar/training thing? Is this something that is going to truly help me save time, get noticed, and grow my donor base?

Is this a bunch of fluff about social media, or donate buttons, or is it actionable - for my small nonprofit?

I GET IT - and I'm here to answer your questions!

You struggle with getting people to convert from social media fans and followers to DONORS.

You can't seem to get your email list to donate at the rate that you want.

You want a step-by-step guide to getting people to take the action and DONATE ALREADY - using your website, email, and social media channels.

Also, you are an amazing human. You want to do all of this in an ethical, non-spammy or icky way.

THIS is the solution for people like you.

Do you want a live training experience that gives you access to me, access to an incredible community of nonprofit marketers and fundraisers, walks you STEP-BY-STEP through the process, and leaves you feeling calm, refreshed, motivated?

(If you get it but you need to convince your boss, let me know and I am more than happy to jump on the phone with her! 😉 I got you boo.)

The Digital Fundraising Formula is just that - a FORMULA for digital fundraising success, that you can use again and again.

In just five weeks I’ll walk you through my battle-tested and proven digital fundraising framework, PLAN:

P - Preparation and planning

L - Launch with a bang

A - Amplify the campaign

N- Nurture new digital donors

Best of all you’ll get access to a group of nonprofit fundraisers like yourself, the ability to ask all of your burning questions directly to me, and lifetime access to the materials, slides, and recordings.

Join now, and don’t waste another moment on social media - start leveraging the power and potential of these tools to raise money for your cause! I can show you how.

You walk away with a plan, a system, and a calendar so you can hit the ground running for your year-end - and all future - fundraising campaigns!

To see the full syllabus with all the live training dates and live Q&As, please click here.

This course is closed for enrollment.

"This course was worth every penny!

I've recently been hired in a new position for my agency and have been tasked with many new initiatives including peer to peer campaigns, social media marketing, and more. Creating a social media plan and system will be incredibly helpful for me in building these initiatives.

Thank you so much! I can't wait to get started!"

- Heather Watkins, Disability Policy Consortium

"Julia is so knowledgeable and enthusiastic about her material. And she makes you feel like you CAN really accomplish great things!"

- Veronica Accardo, College Bound Opportunities

Your Instructor

Julia Campbell
Julia Campbell

Hi I’m Julia!

I’ve been working in and alongside nonprofits for two decades. I’ve been a one person Development and Marketing Department, a volunteer, and a Board Member.

Having spent my career in the nonprofit and public sectors, I understand the specific obstacles that marketing and fundraising professionals face every day – isolation, wearing multiple hats, high expectations, and increasing responsibilities.

And - lucky for you - I’ve learned a few things along the way.

More specifically, what works - and what doesn’t - in online fundraising.

What is essential for success - and what can we ignore (or throw away for good).

How to get your message to stand out from the rest.

How to get people to believe in, and to become passionate about, your cause.

Do these sound like things you struggle with?

If you said a resounding YES, you are in good company.

Most nonprofits struggle with online fundraising, especially with the craziness around GivingTuesday, year-end, and all the noise and clutter on digital channels.

With streamlined strategies and an intentional approach to using your website, email, and social media, you can grow an audience, gain attention, and drive donations.

With me as your expert guide, and a cohort of other nonprofits willing and eager to learn alongside you and support you - this is TOTALLY doable. I promise!


This course is closed for enrollment.

Here’s what you get when you enroll:

  • 4 training modules taught LIVE each week by Julia, with manageable homework (the best part - during the live sessions, we start in on the homework together!)
  • Weekly live Study Hall sessions, where we review the homework, share what we accomplished that week, and get all of your burning questions answered.
  • Action-packed checklists, worksheets, and resource guides for each module to keep you on track, progressing, and taking action.
  • 5+ hours of on-demand video BONUS trainings.
  • Exclusive Facebook community just for students, to give you deeper support and peer guidance.
  • Lifetime access to the course and all updates. (Yep! I said LIFETIME.)

You walk away with a plan, a system, and tons of checklists and worksheets so you can hit the ground running for year-end or anytime-in-the-future fundraising!

To see the full syllabus with all the live training dates and live Q&As, please click here.

Course Curriculum

  🍾 Welcome to The Digital Fundraising Formula!
Available in days
days after you enroll

"Julia's training has been a god-send during COVID. As the museum director of a micro/grassroots museum in California, I was faced with the dilemma of how to keep paying our bills and rent, even when closed and locked down.

Using Julia's methods on Facebook fundraising, we have raised more money than we would have had we been open.

Julia taught us how to put our mission front and center. And our supporters have responded generously to make sure we stay alive even while quarantined."

~Emil Guillermo, Museum Director of the Filipino American National Historical Society and Museum

This course is closed for enrollment.

Frequently Asked Questions

When does the course start and finish?
To see the full syllabus with all the live training dates and live Q&As, click on the link on the page above (for some weird reason I can't add links in this section, annoying!).
How long do I have access to the course?
How does lifetime access sound? After enrolling, you have unlimited access to this course for as long as you like - across any and all devices you own.
What if I am unhappy with the course?
We would never want you to be unhappy! If you are unsatisfied with your purchase, contact us in the first 14 days and we will give you a full refund.

This course is closed for enrollment.